Empowering Parents: Crafting a guide with Dr. Priscilla Massote
In this project, I had the privilege of creating both an eBook and a physical version of a comprehensive guide for new parents, specifically tailored for the esteemed pediatrician and nutritionist, Dr. Priscilla Massote. Together, we embarked on a mission to empower parents with the knowledge and tools necessary to navigate the critical journey of feeding their babies during the pivotal first 12 months of life. Dr. Massote's expertise and insights served as the cornerstone of the content, ensuring that every piece of advice was accurate and trustworthy. To complement her expertise, I crafted a design that mirrored her vision—delicate, simple to read, yet profoundly impactful. The result was not just a book, but a collaborative labor of love, designed to support and guide parents on their journey to nourishing their little ones with confidence and care. Additionally, we extended this valuable content into social media campaigns, further amplifying Dr. Massote's message and providing ongoing support to parents beyond the pages of the book.